Question: What is the video visibility score, and how is it calculated?

We search for three areas:

1. Search Engine

2. Website

3. YouTube

• We go to Google, and we type in the company name and the city. Then, we search the entire homepage to see if there is a video listed on that first page.
  
  
• We go in the video, click the link, and look for the company name in the title or the description. If we find that, we give a thumbs up, and this would go green.
  
  
• Video is more powerful than Yelp and Google. Last week alone, 90% of all consumers watched a video. Everybody is watching the video.