1. On the second step of creating your Ad Traffic campaign, you need to segment your audience, or new visitors, by interest group. TrafficFuel provides you with Preset Interests for you to choose from, edit or create your own. Preset Interests created by you will appear with an  icon and Preset Interests created by TrafficFuel will appear with an icon in the dropdown. When you select a Preset Interest from the dropdown, it will appear in the righthand Interests box.
   
   Here you can see the category tree. You can remove categories as well as Save Interest as a Preset, so you can re-use it on future campaigns. Additionally, you can add more by selecting another Preset Interest or adding more categories.

2. You can also customize your interest by traversing through the aggregated lists that we have provided for you from the following companies: DoubleVerify, GrapeShot, Peer39, & comScore. They are organized in a tree structure which you can click through and check the box on the interests you like and click Add. Additionally, you can also search through the lists by using the search box.

3. To edit your Interest Presets go to your Dashboard > Interest Presets. Here you can modify or disable the Interest Presets that you’ve created.
   
   To change the name and/or description click Edit, modify as needed and click Save.
   
   To edit the Interests, click Set Presets where you can add and edit categories. Once finished click Save Interest as a Preset to save your changes.