The Campaign Dashboard allows you to monitor your BrightSocial Offer Campaigns easily. Everything you need can be found here, such as your Automations, Retargeting Pixels, Thank You Page, and Redemption Page.

Once you have created your Offer Campaign, you can access this offer in the Social Offers tab.

You can access the Campaign Dashboard by completing the following steps:  

Step 1. From the dashboard, click Businesses.

Step 2. Select a business from the list of active businesses.

Step 3. Click the Social Offers tab.

Step 4. Select an Offer Campaign from the list of your Latest Offer Campaigns.

The Campaign Dashboard consist of six tabs:

• Campaign Details
• Leads 
• Automation
• Pixels
• Thank You
• % Redemption Page

Campaign Details Tab

The Campaign Details tab lets you edit your Posting Offer Campaign page. This tab provides you the access to control your widget and offer page.

Leads Tab

The Leads tab displays all the leads that came in from your Offer Campaign.

Here are the different actions that you can use for each lead:

• Redeem Coupon - Select this action to redeem your offer for this lead. Once you redeem your offer, it will be marked as "Already Redeemed" under the Actions column, and the lead will turn into blue.

• Export - The Export action lets you export your selected leads to a CSV file.

• Delete - Selecting this action will remove the selected leads from the campaign. 

• View Details - Selecting this action will display more detailed information about the lead. 

• Convert to Contact - If you want to convert a lead to one of your contacts, select this action.

• Closing Lead - Once you have reached for this lead and you want to close it, you can already choose this action. This action will send an open lead to the Closed Leads tab.

• Redeem URL - This action enables you to view the Lead’s direct Page URL.

Automation Tab

Your Automation tab enables you to add your automation and assign different sequences and actions for your campaigns.

Here some few things that you can do from the Automation tab:

Step 1. To start adding automation, click the Add Automation button.

Step 2. Type your automation’s name.

Step 3. There are three automation that you can add: Sequences, Actions, and Activities. 

Let's say we want to automatically add a tag once a button is clicked. To do that, we will be selecting Actions as our automation.

Step 4. Select Tags as your action type.

Step 5. Select a campaign. In this example, we are tagging it to the Cold Email Campaign once the action is triggered.

Step 6. Add your desired delay. Once you are done, click Save.

Pixels Tab

The Pixels tab lets you add your retargeting pixel code. This code will help you automatically pixel a clicked or opened email and retarget your prospects.

Complete the following steps to use the Pixels tab successfully:

Step 1. Click the Setup Pixels tab.

Step 2. Click the + Add button.

Step 3. Type your pixel’s name.

Step 4. Paste your pixel’s code and click Save.

Step 5. Go back to the Retargeting Funnel tab.

Step 6. Choose your pixel from the drop-down list. This action will set your retargeting pixel once an email is opened.

Step 7. If you want your retargeting pixel code added in all of your pages, paste your code here.

Step 8. Once you are done, click Save.

Thank You Tab

In this tab, you can instantly see the number of people who viewed your Thank You page. Your customer accesses your Thank You Page once they have opted into you offer.

This tab also lets you view your actual Thank You Page, or if you have any changes that you would like to add, you can go through the Edit Page.

Redemption Page Tab

The Redemption Page tab lets you see how many visited your page through the analytics. This tab also enables you to edit your Redemption Page, which your customers will use to redeem your offers.

As you can see, the Redemption Page Dashboard displays a thumbnail of your Offer Page. On this page, you can already see the total Views of your page, the analytics (desktop vs. mobile), and the ability to edit your page.

To view your actual Offer Page, click View Page. This action will open a new window in your browser that will display your actual Page.

If you want to edit your Redemption page, click Edit Page.

Related Articles:

How to Choose a Template for  Social Posting Offer
How to Create a Posting Offer
How to Create a Website Offer
How to Set up Automations for Posting Offer Campaigns