Join David in the fourth and final Local Analyzer Master Class, and learn the MASTER skills to become a funnel expert. We review the best converting landing pages today, and we’ll show you the tips and tricks of a successful Facebook ad. And DON’T MISS OUT on exclusive training to increase LEADS with Exit Popup Bribes!

Master Class #4 with David Sprague

• Local Analyzer is an amazing system but the one thing that it will going to teach you that you didn’t realize is that the funnel system.

Before We Begin…

• Training Calls on Fridays
• Support – use Jing Video
• UK Spokes model Monday
• AU Spoke models 25th
• GET Lead Kahuna! $97 for the year
• Get RepKahuna FREE

 Video: Spokes Model

• Your visibility grade will make you drive more customers to your door.
• It shows you how your customers find your company online and determine if your company information on the directories is correct.
• 67% of local businesses have inaccurate information online.
• So, when your information is 100% accurate it’s easy for customers to choose you over your competitors. That means that you start gaining new customers if your customer is listed correctly.
• Reputation grade is the difference between a new customer picking up a phone to call your company or going with the competition.
• This section is based on your company’s reviews across the all major directories and the amount of negative reviews associated with your business.
• Consumers trust businesses with least 6-10 reviews in a directory they search.
• 5 star reviews are like little diamonds for your business. The more you have the more brilliant your business shines.

[00:04:39] Video: Negative Reviews

• It’s really important to hide the negative reviews as soon as possible to avoid hurting your company’s reputation. 

2 Strategy to hide negative reviews:

1. You can hide your negative reviews by replacing them with glowing reviews that keeps all your latest reviews positive.
2. You can prevent negative reviews from going online. You can do this by limiting your customer’s ability to leave their feedback for you directly before they go online.

 Video: Video Visibility Grade

• Why is video visibility so important to drive more business to your door? Because people looking for your business love video and video converts new customer’s like crazy.
• Tip: The best video to use online are ones that position your company’s as the expert and promote your 5 star reputation.
• The more videos you have the more you’ll easily be able to set your target market.

 Lead Kahuna – Unlimited Leads – www.leadkahuna.com/new 

 Rep Kahuna – 30 day trial for free – repkahuna.com/amazing

• Fully automated reputation management and marketing system…
• Including social media, video creation, worldwide monitoring and so much more…
• 17 different products inside RepKahuna you can sell.

Quick Review: Trust Trigger Funnel

1. Traffic

• Email
• PPC
• Facebook
• Social Media

1. Scan [Optin]
2. Lead Magnet
3. Lead Capture

Quick Review: Funnels

Quick Review: The Tale of 3 Ads

1. Happy Holly
2. Pumped up partners
3. Stressed out Sam
4. Position: Pumped Up Partners
   1. CTR                        -           2.971%
   2. CPC                        -           $0.177
   3. CPA                        -           $0.177
   4. Impressions     -     2,289
   5. Clicks                     -           68

1. Position: Happy Holly
   1. CTR                        -           2.374%
   2. CPC                        -           $0.221
   3. CPA                        -           $0.221
   4. Impressions     -     969
   5. Clicks                     -           23

1. Position: Stressed Out Sam
   1. CTR                        -           1.877%
   2. CPC                        -           $0.271
   3. CPA                        -           $0.271
   4. Impressions     -     373
   5. Clicks                     -           7

Quick Review: Headline Split Test

1. FREE reputation GRADER… Get more customers fast…

• Clicks                     -           89
• Click through         -           1.349%
• Cost per click        -           $0.265
• Cost per 1k imp…  -           $3.577

1. Discover what your customers are saying about you online.

• Clicks                     -           30
• Click through         -           0.703%
• Cost per click        -           $0.604%
• Cost per 1k imp…  -           $4.244

Quick Review: Ad Description Split Test

1. New free software lets you search top business directories to find errors and optimization issues.

• Clicks                     -           133
• Click through         -           1.640%
• Cost per click        -           $0.252
• Cost per 1k imp…  -           $4.132
• Impressions           -           8,108
• Spent                     -           $33.50

1. Free new local reputation score software gives you an instant look at what your customers are saying about you online.

• Clicks                     -           115
• Click through         -           0.709%
• Cost per click        -           $0.475
• Cost per 1k imp…  -           $3.369
• Impressions           -           16,222
• Spent                     -           $54.66

 Image Split Test

1. Pumped Up Partners

• Clicks                     -           107
• Click through         -           1.452%
• Cost per click        -           $0.298
• Cost per 1k imp…  -           $4.324
• Impressions           -           7,371
• Spent                     -           $31.87

1. Stressed Out Sam

• Clicks                     -           67
• Click through         -           0.647%
• Cost per click        -           $0.461
• Cost per 1k imp…  -           $2.962
• Impressions           -           10,349
• Spent                     -           $30.86

Local Analyzer: Increase Leads with Exit Pop Bribes

 3 Exit Pop Examples

1. Free Report – Knowledge base
2. Free Gift Card
3. Free Services

Gift Cards

Principle: Who you going to call?

• Everyone that opens
• Everyone that scans
• Everyone that opts in

Principle: Quick Start to Get Customers

1. Send to companies you use
2. Send to strategic partners
3. Email your page to businesses
4. Post your page in social media

 Principle: What to say to a Lead?

1. Did you review your report?

• Go over with them

1. What surprised you?

• -          Get 3 things… explain your surprise

1. You can solve that with…

• Monitoring 2. Our Beta 3. Citation Service

Q&A Question: What do they put on the view gate to get access?

 Q&A Question: How would you call up a friend or family member on the phone and ask them to give you a list of companies they’ve done business with so that you can prospect?

Q&A Question: Is vertical design working better side-by-side?

Q&A Question: When typing the business name and it doesn’t show up, that does it mean that the business isn’t listed in Google?

 Q&A Question: Is it okay to send prospecting Emails from Lead Kahuna on weekends?