Writing Emails Master Class

 Support – www.lmgsupport.com

• Same login as lead kahuna
• Always check the knowledge first

1. How many leads will I get if I search for dentist in Atlanta/
2. What are the proxies?
3. What type of offer do I send out?

• Always send in a video (JING) leave no detail out
• 90% loading issues are up to date JAVA
• Macs…. Lower your gatekeeper standards.
• Our support team is not trained in hot to market. Software bugs & questions.

 Question: How close are you to success?

1. Do you have a live lead magnet up and running right now?
2. Are you getting 100 visitors a week to that lead magnet?
3. Is that lead magnet converting at 20% or more

Local Analyzer

• “Your 100% automated lead generation & lead conversion system.”
• 100% white label platform
• Unlimited reputation reports (lead magnets)
• Unlimited customizable landing pages
• Full analytics suite
• Automated exit pops
• Unlimited banner widgets
• Full 3rd party integrations with SMS lead notifications
• Built in lead CRM

Bonus #1:        Four automation case studies         $297 value

Bonus #2:        Facebook & Lead Traffic Training        $1,197 value

Bonus $3:        Four week master class            $997 value

Bonus#4:         Fulfillment & Sales Training        $497 value

• Member Price only $1 – 14 Day trial
• $997.00 yr. + $2,500 in bonuses = $3,500.00
• Localanalyzer.com/dollar

 Local Analyzer Lead Magnet Funnel

1. Traffic

• Email

[Lead Kahuna]

[Prospect Rocket]

• PPC Facebook Ads
• Display Ads
• Social Media

1. Optin Landing Page [Scan]
2. Lead Magnet
3. Lead Capture

TIP & GO

• T = Target ONE Market

First let’s identify big niches that have a lot of money to spend.

• Dental / Medical
• Veterinarian / Pet Care
• Automotive / Repair
• Home Services
• Contractor Repair / Install
• Moving / Storage
• Attorney / Legal Practice
• Spa / Chiro / Health Service

TIP & GO

• I = Identify ONE Problem

• Identify big marketing opportunities that all businesses need.
• Maps / SEO / Citations
• PPC / Paid Traffic
• Website / Mobile
• Social Media
• Reputation / PR
• Video Marketing

Quote: “A confused mind NEVER buys.”

 TIP & GO

• P = Personalize Communication

• Personalized email messages improve click through rate and conversions. – Aberdeen
• Emails with personalized subject lines are 26% more likely to be opened. – Campaign Monitor

• Quote: “People buy when they see themselves in the product.”

 Cold Email 16% Open Rate

Subject: I read 4 bad reviews online about you like this one.

Email: I was looking for a dentist in the Miami area and I saw your Mint Dentistry website. I didn’t see any reviews on your site, so I checked you out in Google.

I was surprised to find reviews like this one:

“I had a terrible experience. They were 45 minutes late in taking my appointment and not very personable. I wouldn’t recommend them.”

 Success Stories

• Met that client today from LK email blast - the only one who responded. Sold 999 setup and 299 month for just reputation kahuna no video – no ads nothing else yet.
• On only 1 of our campaigns we received 5 inbound calls, a 50% open rate and a prospect that may lead to more than just rep management. 

• FYI we are new to local genius. My approach is LK leads then call the prospective client. Here are the result:

1. Got a verbal yes but the next day they say they have no money. No sale.
2. Offered reputation marketing sold for 500 set up and 497 month.
3. Offered reputation marketing w/o rep video to be market leader sold 597 first year and 497 after year one.

 Local Analyzer – Drive Traffic to your RepReport Page with Email

Quick Review: Local Analyzer Lead Magnet Funnel

 Local Analyzer: RepReport Email

4 Parts of single Email

1. Intro    - Curiosity, Proof, Credibility
2. Body    - Benefits or Results
3. Close   - Scarcity or Social Proof
4. P.S.      - Scarcity or Social Proof

Subject

• Your reputation score needs improvement.
• Google might have remove your reviews.
• Did you review your reputation report yet?

Email Intro

• With the big changes that have happened to you Google Listing lately….
• We’ve been scoring local (first category) in (city)
• I’m not sure if you’re aware of Google and Yelp and other sites online that are removing your reviews….
• I wanted to email you first before I called. So you could see it for yourself.
• One of the leading competitors in the (first category) industry had 72% of their contract
• Information wrong on all the major directories.
• We are a data analysis & online management firm.
• We’re an international research and marketing firm that has just come out with a “Local Analyzer” and we wanted to give you access at no cost.

Email Body

• We analyze 4 areas of your business…
• Visibility score – short 7 word description
• Reputation score
• Negative reviews
• Analyzing last 6 months

Quick Review: Lead Kahuna Template

Quick Review: High Converting Landing Page

Secret

• Professionally designed
• Easy to create pages
• Customize target message
• Ability to split test

High Converting Landing Page

• 251 views – Email marketing over 90 days
• 67 scans – 26% conversion views to scans
• 51 leads – 80% conversion scans to leads
• 16 leads – each month contacting you to buy

High Converting Landing Page

• 24 view – leads over 1 week
• 4 scans – 16% conversion views to scan
• 1 lead – 80% conversion scans to leads
• 4 leads – each month contacting you to buy

[01:09:36] Quick Review: Local Analyzer