There will be 50 total credits for Lead Gen campaigns to jump-start your outreach to leads in the following categories: 

Once you use the Lead Gen Campaign credits, you can upgrade to Lead Kahuna and/or Prospect Rocket.  Lead Kahuna allows you to be able to find cold leads and send them a 1-touch email campaign.  Prospect rocket allows you to be able to send out multiple mass email campaigns at once and manage your prospects' journey.