We have four basic Funnel Types:

1. Optin/Site Funnel
2. Sales Funnel
3. Upsell Funnel
4. Downsell Funnel

Optin/Site Funnel

This funnel is configured with an Optin Page and a Thank You Page.

Sales Funnel

This funnel includes an Optin on the front, a Sales Page, an Order Page, and a Thank You Page.

The main difference between an Optin and a Sales Page is that in an Optin, your intended result is Leads. Your intended result for a Sales Funnel, is to convert and take an order from a customer. There will be an order page that coincides with each of the Sales Offerings.

Upsell Funnel

The Upsell Funnel consists of an Optin Page, Sales Sales Page, Order Page, Upsell Page, Order Page, and Thank You.

Downsell Funnel

A Downsell Funnel consists of an Optin, Sales Page, Order Page, Upsell Page, Order Page, Downsell Page, and Thank You Page.