To view the detailed analytics of your email broadcast, follow these steps:

1. From the Latest Broadcast section, select the email broadcast that you want to check and click the Gear icon (). Select ‘View’ as your action.

2. This will redirect you to the email broadcast analytics page.

3. Here you will see the details of your Broadcast:

• Created - This is the date and time on when the broadcast was created.
• Schedule Start - This is the date and time that the broadcast is scheduled to start.
• From - This is either your Cold Marketing Emails or Warm Marketing Emails.
• Template Used - If you have used a template, this will the name of the template used.
• Current Status - This displays the Current Status of the broadcast.
• Total Sent - This displays the number of emails that were sent out.

4. Below, is your Contacts. This displays all the contacts that were inside the Broadcast as well as the action that the contact performed and the date that they performed the action.

5. The last section displays a breakdown of Broadcast Analytics.  This includes:

• Total Contacts - This is the number of contacts that are in the Broadcast.
• Bounced - This is the percentage of the emails that bounced.
• Delivered - This is the percentage of the emails that were delivered.
  • Opened - This the percentage of the opened  emails in your campaign which is broken into two:
    • Clicked - This is the number of opened emails were contacts made a click.
    • Unsubscribed - This is the number of opened emails were contacts unsubscribed.
  • Unopened - This is the percentage of the unopened emails in your campaign.

🛈 You may also view this data for the last 7, 30, 60, 90, or custom range, depending on your preferences. Keep in mind that because a broadcast is sending at one time, most of your activities are going to be in a day or days following the broadcast being sent out.