Here is another Case Study live interview video for you that will discuss the Closing Strategy.
Closing Strategy – LIVE Interview
The key to success in you is doing an incredible job and mastering it and moving on to other things.
Reputation is really the foundation of all business.
The real brand for local business is their reputation.
So, if they want to have a really good business they have to build a really good reputation.
On top of that reputation is what we consider the store front or the engagement portals which are their website, their Facebook, their local directories like Yell or Google+.
PPC is a marketing strategy that would drive them to a website or landing page that might be social media or something.
Specifically used one facet of reputation which is the Review Commercial to close a lot of deals fast.
People make decisions based on one simple lens that they walk through and that’s value. And so when value is clear decisions are really easy.
Review Commercials solved the problems of social media because we send it out to social media.
It also solves an SEO problem because we optimize all these videos as well and also put a backlink back to your website.
We also solve a branding problem and a reputation problem because we're putting a review inside a reputation. We solved 4 major problems.
Don’t give everything away. Just sell them a little part of it.
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